Maximize Your Referrals | REAL Trends

It’s still all about the relationship. By Larry Kendall, author of Ninja Selling & Chairman Emeritus of The Group, Inc. Real Estate Why do sales associates spend billions of dollars buying leads and chasing strangers? The research is clear. … [Read more...]

How The Four Decisions Drive Growth | REAL Trends

By Jill Belconis If you’re facing business challenges, (let’s face it, most owners are!) focus on the four decisions that can make an impact. With the real estate industry changing at an unprecedented pace, focusing on the four Decisions … [Read more...]

Leading In Chaos | REAL Trends

Running a real estate firm means being flexible and steady in the face of chaos. By Larry Kendall, author of Ninja Selling and chairman emeritus of The Group, Inc. Wouldn’t it be great if everything was orderly and predictable in leading a … [Read more...]

Do You Provide Enough Value To Teams And Agents? | REAL Trends

Trends in the movement of top teams and agents between brokerage firms. By Steve Murray, president According to BrokerMetrics, as of May 2018, there are about 264,000 Realtors® who change brokerage firms each year. Also, more than four out of five … [Read more...]

Coaching Out of a Sales Slump | REAL Trends

By Larry Kendall, author of Ninja Selling and chairman emeritus of The Group, Inc. All salespeople, even the best, will hit a flat spot and experience a sales slump. Your mission is to help them find a way out of their pain. You need to be their … [Read more...]

Hyperlocal Marketing – It’s Time To Get Onboard | REAL Trends

Is your brokerage ready to join the hyperlocal revolution? Here are some strategies. By Brent Driggers, web strategist Hyperlocal real estate marketing is finally catching on with the big portal websites. Whether or not your brokerage is ready is … [Read more...]

Old School Predictive Analytics Generate Move Scores | REAL Trends

By Larry Kendall, author of Ninja Selling and Chairman Emeritus of The Group, Inc. Predictive analytics is one of the new sciences that is capturing the imagination of our industry. One can use big data to analyze everything from social media … [Read more...]

These Are The Top 10 Real Estate Management Skills You Need | REAL Trends

The authors of Mind Tools for Managers reveal the ten most important skills a manager should master, based on their recent research study. As real estate leaders, you’re juggling a bunch of balls in the air. You have to recruit, manage, plan strategy … [Read more...]

Are We Picking Convenience Over Security? | REAL Trends

How to protect your brokerage from cybercrime By Nikki Lindholm, content marketing & social outreach manager In 2018, it’s become a common practice to lock your car doors, install security cameras and add home security systems. So, why … [Read more...]

10 Issues Impacting Real Estate | REAL Trends

Know the issues; adjust your business.  The Counselors of Real Estate® (CRE®) professional association announced its annual Top Ten Issues Affecting Real EstateTM List for 2018-2019. Today’s issues will impact your decisions over the next ten … [Read more...]

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