Smart home technology sells homes faster. Here’s how to get involved in the trend. by Travis Saxton, vice president of technology I recently wrote an article for our TechTouch e-newsletter that discussed the massive growth of smart-home … [Read more...]
New study highlights importance of photography in real estate listings | RealTrends
November 18, 2015 by
By Deirdre LePera, REAL Trends research strategist REAL Trends, in partnership with Virtuance, surveyed hundreds of top-producing real estate professionals across the country to find out how real estate brokerages and agents use professional … [Read more...]
Does a Fed rate increase doom housing? | RealTrends
October 12, 2015 by
While the Federal Reserve hasn’t raised rates yet, it could potentially decide, before the end of the year, to increase interest rates for the first time since 2008. The CME FedWatch Tool measures the market’s expectation of Fed target rates. One … [Read more...]
WHAT, ME WORRY? | RealTrends
September 4, 2015 by
Will the explosion of new brokerage offerings be the ones to take down the business? By Steve Murray, publisher Recently, it seems as if there is an explosion of new brokerage offerings, most focused on a discounted commission married to … [Read more...]
The Future Of Organized Real Estate | RealTrends
August 14, 2015 by
Does the Upstream Project mean certain death to Realtor associations and MLSs? - By Terry Penza, director of network membership Things can change quickly. Many association CEOs went into the NAR DC meetings anxious about their … [Read more...]
The impact of leadership on agent adoption (REAL Trends)
June 8, 2015 by
Excerpts and Elaboration from the study, “CRM + Agent Adoption = Productivity” Written by Travis Saxton, vice president of technology REAL Trends recently published a study on the impact of agent adoption and Customer Relationship Management … [Read more...]
7 Strategies: Short on Inventory? Try This. | RealTrends
April 7, 2015 by
Check out these strategies for building more listing inventory. Written by Larry Kendall, chairman emeritus of The Group, Inc. and author of Ninja Selling Are you experiencing a listing inventory shortage? Most markets around the country are … [Read more...]
It’s All About Teams, Ratings, and Systems | RealTrends
March 6, 2015 by
Written by Steve Murray, publisher In our quest to keep our finger on the pulse of real estate and brokerage business, we regularly reach out to brokers, real estate professionals, coaches and tech companies about their challenges and successes, … [Read more...]
Agent Productivity based on business model | RealTrends
February 9, 2015 by
We broke down data from five years of REAL Trends 500 and Up-and-comers reports and four years of the REAL Trends The Thousand to show you just how productive agents are based on the brokerage model. This article originally appears in the … [Read more...]
Agents Rely on Print to Get Web Traffic | RealTrends
January 10, 2015 by
WebsiteBox survey respondents spend $500+ annually on postcards, signs and fliers that steer customers to websites. In this era of online marketing, why are business cards, fliers, postcards and lawn signs still essential tools of real-estate … [Read more...]
