by Travis Saxton, REAL Trends technology and marketing manager There was a great article published recently about “Putting IDX Out To Pasture,” from Joel Burslem of 1000Watt Consulting. The article drives home that as more real estate consumers … [Read more...]
September Sales, Surprise on the Upside | RealTrends
November 13, 2014 by
Sluggishness in the general economy is impacting housing sales The REAL Trends Housing Market Report for September 2014 shows that housing sales increased 5.6 percent from the same month a year ago. The annual rate of new and existing home sales … [Read more...]
How The Little Guy Can Beat The Giant Portals | RealTrends
October 7, 2014 by
The secret to survival before the “Zulia” deal closes sometime next year—and after—is for local agents to work their local databases harder and smarter than ever before. by Dan Gooder Richard, founder and president, Gooder Group We’ve been … [Read more...]
The Magic Key to Being a Top Performer | RealTrends
September 5, 2014 by
The truth is, the best-performing brokerages have little in common from a business model perspective. What they do share is culture. Written by Steve Murray, REAL Trends publisher When you look at brokerage and sales agent performance data, … [Read more...]
5 ‘Ps’ for Your Social Media Marketing Success | RealTrends
August 5, 2014 by
Get a big bang for your buck by following these social media strategies. Written by Jeremy Juhasz, social media strategist at EMSI Public Relations Want a more effective social media campaign? Follow the five ‘Ps’ of social: 1. Plan. Identify … [Read more...]
The Benefits of Real Estate Transaction Management| RealTrends
July 11, 2014 by
Written by Stephen Hollowell, social media specialist at Realty Commander For a busy real estate professional, there is no typical day in the life. With an ever-changing task list of responsibilities including administrative duties, open houses, … [Read more...]
Fears for the Future| RealTrends
June 5, 2014 by
Game Changers? Some of the challenges we didn’t cover in the book. Written by Steve Murray, REAL Trends publisher In the newly released book, “Game Changers—The Unfounded Fears and Future Prosperity of the Residential Real Estate Industry,” … [Read more...]
6 Clear Value Propositions |The Future of the Realtor® Association| RealTrends
May 6, 2014 by
In a presentation at the annual Association Executive Institute, National Association of Realtors® (NAR) President Steve Brown shared some views of what NAR would be focused on during the next few years. Every item he listed was of strong … [Read more...]
Lack of inventory is inhibiting sales | April 2014
April 7, 2014 by
Reports from around the country indicate two things. First, pending sales are down in most markets from a year ago, not just slightly but measurably. Second, inventories continue to be extraordinarily tight in a majority of markets. From most … [Read more...]
Questions to Ask When Developing Your Social Media Campaign | March 2014
March 10, 2014 by
One major challenge that faces marketers in today’s social media landscape is, of course, choosing the appropriate site to use for marketing your company and listings. At one time, all that we needed to be familiar with was Facebook. Not anymore. Now … [Read more...]
